The Marketing Unlock That Actually Works in 2025 | GaryVee Elevate Event Throwback Q&A

Let’s be honest — most people have no idea what they’re talking about when it comes to AI... but they’ll pretend they do. In this conversation, I pull back the curtain on what I’m actually doing with artificial intelligence, how I’m thinking about it, and why humility is the cheat code in an era where everyone’s faking it. This episode is for the leaders, the curious, and the ones who don’t want to get left behind. Whether you’re a CMO or a student, this is your wake-up call to stop peacocking and start practicing. We talk about: Why pretending to know AI is more dangerous than not knowing The power of “maybe” in a black-and-white world What I learned watching execs fake their way through Web2, crypto, and now AI How to approach AI without fear — and without needing to be an expert Why the best marketers are operators, not talking heads “And” vs. “or” — the mindset shift that changed everything for me If you're sitting on the sidelines waiting to understand AI before jumping in, you're already behind. 🎧 Hit play — and then go download the damn apps. 📍 Follow the podcast here first: 📌 @garyveeaudioexperience 📍 Follow me here: 📌 Instagram | Facebook | LinkedIn | TikTok | Twitter/X | YouTube

In this throwback keynote from Elevate 2017 in Copenhagen — the first 40 minutes of it — I lay out the real game of business in today’s world: 🎯 It’s not about who’s got the best product. 📲 It’s about who’s best at grabbing and keeping attention. Whether you’re in SaaS, hospitality, DTC, or B2B — this is about understanding that you’re not just in your industry. You’re competing with Netflix, TikTok, your customer’s email inbox, and every other distraction on Earth. The only way to break through? Act like a media company first, and sell second. I also share some tactical gold: how to leverage Facebook and LinkedIn (yes, still), why “guilt marketing” works, and how the future of voice — Alexa, Google Home, podcasting — is going to create the next land grab. If you’re serious about growth in 2025, there’s no fluff in this one. 🎙️ We talk about: The real reason people ignore your ads How to use Instagram DMs to build business relationships that change everything Why podcasting and voice search are going to dominate time and behavior What most business owners still don’t understand about attention How to actually make B2B content that converts

💥 Social Media Changed Everything. Are You Still in Denial? This is the full keynote and Q&A from my 2022 talk at the NAHREP conference in San Diego — and honestly, it hits harder now than it did back then. I break down exactly why content is still the most practical way to grow your business, why so many people are still making excuses instead of doing the work, and how the real estate industry — and every industry — is being reshaped by social media, blockchain, and attention shifts. This isn’t a motivational speech — it’s a wake-up call. The world already changed. TikTok isn’t just for kids. LinkedIn isn’t just for job hunters. Facebook Groups are still gold. If you’re not creating content that builds trust, educates your audience, or puts you top of mind — you’re falling behind, fast. We talk about: Why content on social is still the #1 way to win What blockchain and smart contracts mean for real estate How to lead your team with empathy — not fear The difference between kindness and manipulation Why your ego is killing your wallet And why “doing the homework” matters more now than ever This one’s a must-listen for anyone serious about staying relevant. 👇👇👇 📍 Follow the podcast here first: 📌 @garyveeaudioexperience 📍 Follow me here: 📌 Instagram | Facebook | LinkedIn | TikTok | Twitter/X | YouTube

If you’re trying to turn your side hustle into your main thing but feel stuck, overwhelmed, or just plain exhausted… this one’s for you. Destiny’s been grinding—working a full-time 9-to-5 while building her hair extension business on nights and weekends. But when she came on the show, it was clear she needed a mindset reset more than a marketing plan. I broke it all down with her—why burnout might be coming from the wrong kind of hard work, how to maximize the real hours you have, and why posting on social media is the absolute non-negotiable for growing your biz.

If you’re still sleeping on LinkedIn in 2025, this is your wake-up call 🚨 I’ve been shouting this for a while — the amount of organic reach and business opportunity on LinkedIn right now is insane. In this keynote from a recent Vegas conference, I break down why LinkedIn is behaving like Facebook did back in 2013… and why it’s a massive miss if you’re not capitalizing on it. I get tactical — what kind of content actually works, how to show up if you're camera shy, and why building a brand is way more powerful than your next cold call. This is about long-term brand over short-term sales. If you're trying to grow your business, hire better people, or finally land that dream investor, this one’s for you.