The Formula for Growth in 2025 | Attention, Authenticity, and Action

Episode Description In this episode, I dive deep into what it really means to build a thriving, successful organization—one where culture, accountability, and human connections drive everything. I talk about why I fire people who aren’t good humans, no matter how talented they are, and why hiring is always a gamble. But here’s the catch: promoting and firing are where the real magic happens. I share insights on building relationships within your team, how to sniff out top talent, and the importance of spending time with your people. We explore why fostering culture and continuity creates a nearly unstoppable force, and I reveal what it takes to drive innovation—even when you’re not the one in charge. Plus, we tackle the power of speaking your truth in the workplace and why complaining never solves anything. This one’s packed with actionable advice on leadership, transformation, and owning your career journey. You don’t want to miss it!

Here's a summary and actionable content based on the transcript provided: In this episode, I dive into the transformative power of live social shopping and its growing influence on retail, media, and consumer habits. With platforms like TikTok, Meta, and YouTube leading the charge, this evolution is reshaping how products are marketed and sold. I share insights into why this trend is poised to disrupt traditional advertising, the staggering success stories of influencers and brands, and why small businesses should embrace this opportunity. Whether you're a major CPG company or a boutique owner, live social shopping offers unparalleled potential to connect with audiences and drive sales. Tune in to understand the future of retail and why attention remains the ultimate asset. Episode Description:

In this episode, I sit down with Vivian Tu, aka @YourRichBFF, to talk about her incredible journey from trading equities on Wall Street to becoming a viral financial educator and content creator. Vivian shares how her immigrant upbringing shaped her money mindset, her leap from JP Morgan to BuzzFeed, and why she started creating videos to answer her friends’ financial questions. We dive into the power of personal branding, the value of financial literacy, and how Vivian built her platform by breaking down complex financial concepts into relatable and actionable advice. She also opens up about her experience dealing with workplace challenges, the surprising moment her first TikTok video went viral, and how she turned her passion project into a multimillion-dollar business. Whether you’re looking to better manage your money, grow your brand, or simply find inspiration, this episode is packed with gems you can’t miss.

I’ve always believed that attention is the most important currency for anyone trying to achieve success. Whether you’re selling sneakers, building a brand, or running for office, you need people’s attention to make it happen. In this 2019, I share how I’ve chased attention my entire life—from designing lemonade stand signs as a kid to turning my family’s liquor store into a $60 million business. I break down why most marketers fail, how to navigate platforms like Facebook, LinkedIn, and TikTok, and why building a brand is far more sustainable than chasing leads. If you’re struggling to get traction or feeling stuck in outdated strategies, this keynote is packed with practical advice to help you adapt, execute, and thrive.

Happy New Year Everyone!!!! I cant wait to share more amazing episodes with you all in the new year! Here is our top episode of 2024... ENJOY!