How to empower farmers — and nourish the planet | Agnes Kalibata

Who gets to be an entrepreneur? Saamra Mekuria-Grillo says the image we most commonly see — a guy in a hoodie — is a limiting representation of entrepreneurial success. She highlights the importance of young Black people seeing entrepreneurship as a possibility for themselves and explains the key to making the field more inclusive. After the talk, Saamra joins Modupe for a conversation about how she got into this work.

With all that spam clogging your inbox, a more personalized experience with the brands you interact with would be a refreshing change of pace. Sharing insights from his research into what brands can do to improve the experience of the people they want to reach, personalization pioneer Mark Abraham highlights a key mindset that can help companies boost their growth (and delight their customers) in the era of AI. After the talk, Modupe dives into what this could mean for the rest of your life — on and offline. 

When we avoid feeling awkward, we often miss an opportunity for growth, says workplace performance expert Henna Pryor. She shares tips on embracing discomfort for the sake of self-betterment and shows how pushing past the "cringe chasm" — the gap between how we perceive ourselves and how others see us — can open up chances to get ahead at work and in life. After the talk, Modupe shares wisdom on how to get over the fear of being cringe.

How do you get what you want out of a negotiation? United Nations negotiation trainer Alex Carter says the best methods center on recruitment, not rivalry. Whether you're asking for a raise or resolving a family dispute, she offers five simple tips for a successful discussion — starting with one powerful question. After the talk, Modupe shares tips on starting the conversation. 

Many of the jobs that keep the world running — like cleaning bathrooms, picking up trash, caring for the elderly — pay so poorly that workers can barely make ends meet. Nonprofit leader Zeynep Ton is intent on changing that, showing why everyone wins when companies pay their people livable wages and offer opportunities for growth. After the talk, Modupe digs into why money shouldn’t be spent solely on recruiting, training and hiring new talent — but also investing in existing employees.