613. Dying Is Easy. Retail Is Hard. Image

613. Dying Is Easy. Retail Is Hard.

28 November - 1 hour 1 min
Podcast Series Freakonomics Radio

Macy’s wants to recapture its glorious past. The author of the Wimpy Kid books wants to rebuild his dilapidated hometown. We just want to listen in. (Part two of a two-part series.)

 

SOURCES:Mark Cohen, former professor and director of retail studies at Columbia Business School.Will Coss, vice president and executive producer of Macy’s Studios.Jeff Kinney, author, cartoonist, and owner of An Unlikely Story Bookstore and Café.Tony Spring, chairman and C.E.O. of Macy’s Inc. 

RESOURCES:"Macy’s Discovers Employee Hid Millions in Delivery Expenses," by Jordyn Holman and Danielle Kaye (The New York Times, 2024)."NBC Ready to Pay Triple to Gobble Up Thanksgiving Parade Broadcast Rights," by Joe...

1 hour 1 min

Series Episodes

612. Is Macy’s Thanksgiving Parade Its Most Valuable Asset?

612. Is Macy’s Thanksgiving Parade Its Most Valuable Asset?

The 166-year-old chain, which is fighting extinction, calls the parade its “gift to the nation.” With 30 million TV viewers, it’s also a big moneymaker. At least we think it is — Macy’s is famously tight-lipped about parade economics. We try to loosen them up. (Part one of a two-part series.)

53 mins

21 November Finished

How to Stop Worrying and Love the Robot Apocalypse (Update)

How to Stop Worrying and Love the Robot Apocalypse (Update)

It’s true that robots (and other smart technologies) will kill many jobs. It may also be true that newer collaborative robots (“cobots”) will totally reinvigorate how work gets done. That, at least, is what the economists are telling us. Should we believe them?

48 mins

18 November Finished

611. Fareed Zakaria on What Just Happened, and What Comes Next

611. Fareed Zakaria on What Just Happened, and What Comes Next

After a dramatic election, Donald Trump has returned from exile. We hear what to expect at home and abroad — and what to do if you didn’t vote for Trump.

59 mins

14 November Finished

610. Who Wins and Who Loses Once the U.S. Legalizes Weed?

610. Who Wins and Who Loses Once the U.S. Legalizes Weed?

Some people want the new cannabis economy to look like the craft-beer movement. Others are hoping to build the Amazon of pot. And one expert would prefer a government-run monopoly. We listen in as they fight it out. (Part four of a four-part series.)

43 mins

7 November Finished

609. What Does It Take to Run a Cannabis Farm?

609. What Does It Take to Run a Cannabis Farm?

Chris Weld worked for years in emergency rooms, then ditched that career and bought an old farm in Massachusetts. He set up a distillery and started making prize-winning spirits. When cannabis was legalized, he jumped into that too — and the first few years were lucrative. But now? It turns out that growing, processing, and selling weed is more complicated than it looks. He gave us the grand tour. (Part three of a four-part series.)

40 mins

31 October Finished

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